Hershey Bites Into Better-For-You Snacking With LesserEvil Deal: Details

The Hershey Company (NYSE:HSY) is deepening its push into the savory snacking space with a new acquisition. The confectionery giant announced on Thursday it struck a definitive deal to acquire LesserEvil, a brand known for its organic and boldly flavored snacks.

This move reflects Hershey’s ongoing effort to expand its snacking portfolio from iconic sweets such as Reese’s and Jolly Ranchers and build momentum in the better-for-you snack sector.

The acquisition is valued around $750 million, according to a report from the Wall Street Journal. The report also mentioned that the total value of ...